Build your audience and grow your brand on social media

Plan, collaborate, and publish thumb-stopping content that drives meaningful engagement and growth for your brand.

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Create a preset publishing schedule for each social account

Tailored posts

Custom tailor your posts for each social network


Get an at-a-glance view of all the content you have lined up

Craft the perfect post for each social network, all in one place

Plan and publish your content for Instagram, Facebook, Twitter, Pinterest, and LinkedIn, all from one simple dashboard.


Plan and collaborate on your content

Draft your posts, coordinate with your team, and orchestrate your social media marketing campaigns — everything that goes into crafting remarkable content.

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Collaborate on content with your team

Work together with your team to create content that's high quality, on-brand, and that your audience is going to love.

Buffer has made sharing our story and building our brand on social media so much easier.

LUIS CANCEL, Managing Editor


Take your Instagram marketing to the next level

Build your brand on Instagram. Work together with your team to plan, preview, and schedule your upcoming Instagram posts and campaigns.

Direct scheduling

Plan and schedule your posts directly to Instagram

First comment

Include a first comment when you schedule Instagram posts

Shop grid

Drive traffic and sales to your shop from your Instagram bio


Plan posts in advance and get notifications to post natively

Draft posts

Create drafts, get feedback, and refine content as a team


Review posts for quality and brand before hitting publish

Stay in sync

Everyone's posts will be shared within your preset schedule

Account management

Easily share and manage access to each social account

Learn more about our full

stack of brand building tools

We’ve built a full stack of social media tools to help modern brands grow their awareness, engagement, and sales.

Measure the performance of your social media content & create gorgeous reports.

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Reply to social conversations & provide support from one shared team inbox.

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Join 75,000+ growing businesses that use Buffer to build their brands

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FREE Useful Links (Blog)